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Donors were randomly assigned to either the control condition, which received no particular additional message, the Peer effect condition, the Altruism condition, or the combined Peer effect+Altruism condition: Peer effect: “We want you to know that we are reaching out to an entire community of school-fee payers like yourself. There are 2,000 of you, which means that if you all choose to use this system, we will successfully have created a community of mobile money users in Kalalé.”Altruism: “In addition, to help you in this process, we are offering to donate money to the CEG-Kalalé if you enroll and pay your student’s school fee in full by the payment deadline.
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