?:linkContext
|
-
Bente, G., Aelker, L., & Fürtjes, M. (2009). Tracing Ad Experience. Real-Time Response Measurement in Advertising Research. In Maier, J., Maier, M., Mauer, M., Reinemann, C., Meyer, V., Eds., Real-Time Response Measurement in the Social Sciences. Methodological Perspectives and Applications. Frankfurt/M.: Peter Lang, 117-135.
(xsd:string)
|
?:name
|
-
Bente, G., Aelker, L., Fürtjes, M. (2009). Tracing Ad Experience. Real-Time Response Measurement in Advertising Research. Frankfurt/M: Peter Lang. Real-Time Response Measurement in the Social Sciences. Methodological Perspectives and Applications, pp. 117-135.
(xsd:string)
|