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  • Third-tier cities are neglected in the research literature. Global and second-tier cities provide the positive, proactive applications of city imaging and creative industries strategies. However, small cities - particularly those who reached their height and notoriety through the industrial revolution - reveal few strategies for stability, let alone growth. This study investigates an unusual third-tier city: Oshawa in Ontario Canada. Known as the home of General Motors, its recent economic and social development has been tethered to the arrival of a new institution of higher education: the University of Ontario Institute of Technology. Yet this article confirms that simply opening a university is not enough to commence regeneration or renewal, particularly if an institution is imposed on unwilling residents. Therefore, an alternative strategy - involving geosocial networking - offers a way for local businesses and organizations to attract customers and provide a digital medication to analogue injustice and decay. (xsd:string)
?:contributor
?:dateModified
  • 2012 (xsd:gyear)
?:datePublished
  • 2012 (xsd:gyear)
?:doi
  • 10.37043/JURA.2012.4.1.1 ()
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  • true (xsd:boolean)
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  • en (xsd:string)
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?:issn
  • 2067-4082 ()
?:issueNumber
  • 1 (xsd:string)
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?:name
  • Wasted? Managing Decline and Marketing Difference in Third Tier Cities (xsd:string)
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?:publicationType
  • Zeitschriftenartikel (xsd:string)
  • journal_article (en)
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  • GESIS-SSOAR (xsd:string)
  • In: Journal of Urban and Regional Analysis, 4, 2012, 1, 5-33 (xsd:string)
rdf:type
?:url
?:volumeNumber
  • 4 (xsd:string)