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  • Between the mid 1950s and early 70s, the People’s Republic of Bulgaria planned and built four large-scale holiday resorts on the Black Sea Coast – for domestic ‘social tourism’ as well as for international holidaymakers. According to fordist principles, sun, sand and sea were turned into an all-round ‘tourist product’, including architecture and urbanism as essential components. The seaside resorts were testing grounds for an uncompromisingly modern architecture, urbanism and lifestyle – with comfortable hotel complexes, restaurants and leisure facilities in a wide variety of architectural styles and design themes. Modern spaces par excellence were created, interfaces for professional exchange across the Iron Curtain and places of encounter between tourists from East and West. Tourism became an important sector for the Bulgarian economy under state socialism and has remained so under present-day capitalism. However, the shifts in organizational structures and property relations since 1989 have profoundly changed the resorts’ architectural appearance. This contribution discusses how planning practices and architectural images of modernism have shifted from era to era, starting with the resorts’ foundation in the 1950s and their development towards mass tourism in the 1960s. It then deals with privatization and the construction boom on the Black Sea Coast in the post-socialist decades. Case studies of the Sunny Beach and Albena resorts demonstrate how differently tourism, planning and real estate actors deal with the built heritage and modernist ideas today: from radical neglect within an eclectic urban chaos to a more respectful, clear-sighted upgrading of the original modern architectures. (xsd:string)
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  • 2015 (xsd:gyear)
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  • 2015 (xsd:gyear)
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  • en (xsd:string)
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  • 0943-7142 ()
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  • 1-2 (xsd:string)
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  • From polyglot playgrounds to tourist traps? Designing and redesigning the modern seaside resorts in Bulgaria (xsd:string)
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  • Zeitschriftenartikel (xsd:string)
  • journal_article (en)
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  • GESIS-SSOAR (xsd:string)
  • In: Europa Regional, 22.2014, 2015, 1-2, 27-38 (xsd:string)
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  • urn:nbn:de:0168-ssoar-456885 ()
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  • 22.2014 (xsd:string)