gesis-ssoar-43139

Property	Value
?:about	<https://data.gesis.org/gesiskg/resource/Electronic_Business> <https://data.gesis.org/gesiskg/resource/Internet> <https://data.gesis.org/gesiskg/resource/Marketing> <https://data.gesis.org/gesiskg/resource/Netzwerk> <https://data.gesis.org/gesiskg/resource/elektronischer_Markt> <https://data.gesis.org/gesiskg/resource/virtuelle_Gemeinschaft>
?:abstract	The article is about transformation of the theory and practice of marketing in the conditions of e-commerce and network economy. The author considers Internet-marketing as an independent kind of marketing in the virtual communicative environment. The basic thesis of the article: the virtual environment defines marketing transformation, changing methods, priorities and structure at practice and then theories of marketing. (xsd:string)
?:contributor	<https://data.gesis.org/gesiskg/resource/gesis-ssoar-43139_Kaluzhsky_Mikhail>
?:dateModified	2013 (xsd:gyear)
?:datePublished	2013 (xsd:gyear)
?:hasFulltext	true (xsd:boolean)
is ?:hasPart of	<https://data.gesis.org/gesiskg/resource/>
?:inLanguage	ru (xsd:string)
?:isPartOf	<https://data.gesis.org/gesiskg/resource/%D0%9F%D1%80%D0%B0%D0%BA%D1%82%D0%B8%D1%87%D0%B5%D1%81%D0%BA%D0%B8%D0%B9_%D0%BC%D0%B0%D1%80%D0%BA%D0%B5%D1%82%D0%B8%D0%BD%D0%B3>
?:issn	2071-3762 ()
?:issueNumber	1 (xsd:string)
?:linksURN	<http://nbn-resolving.de/urn%3Anbn%3Ade%3A0168-ssoar-431390>
?:name	Трансформация маркетинга в электронной коммерции (xsd:string)
?:provider	<https://data.gesis.org/gesiskg/resource/SSOAR_-_Social_Science_Open_Access_Repository>
?:publicationType	Zeitschriftenartikel (xsd:string) journal_article (en)
?:sourceInfo	GESIS-SSOAR (xsd:string) In: Практический маркетинг, 2013, 1, 4-16 (xsd:string)
rdf:type	<https://schema.org/ScholarlyArticle>
?:url	<http://www.ssoar.info/ssoar/handle/document/43139>
?:urn	urn:nbn:de:0168-ssoar-431390 ()