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Two Structural Equation Models: LISREL and PLS Applied to Consumer Exit-Voice Theory : Sonderdruck aus: Journal of Marketing Research, Vol. XIX, 1982, pp. 440-452.
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Two Structural Equation Models: LISREL and PLS Applied to Consumer Exit-Voice Theory. : Sonderdruck aus: Journal of Marketing Research, Vol. XIX, 1982, pp. 440-452.
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