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Most analyses of social online behavior are text-based. However, the impact visual materials such as images, videos, and graphics have on informing, convincing, and manipulating people is undisputed, let alone the simple fact that social media by default operate visually and on screens. It is worthwhile considering how we can leverage visual elements for (computational) social science research if we do not want to undervalue the very properties of the media we study.
We talked with Cody Buntain, Assistant Professor at the iSchool at the University of Maryland about the work with visual contents. Cody has several years of experience in studying online communication and is especially interested in online behavior during disasters and times of unrest. His work also covers political engagement and information quality. In this interview he is sharing his experience in shifting from text-based social media analysis to broader approaches that would also include image and video data collected from online platforms.
The interview was conducted by Indira Sen and Leon Fröhling on June 7, 2023, who met Cody during the International Conference on Web and Social Media (ICWSM-23) in Limassol, Cyprus. The interview transcript was edited for length and clarity.
(de)
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Most analyses of social online behavior are text-based. However, the impact visual materials such as images, videos, and graphics have on informing, convincing, and manipulating people is undisputed, let alone the simple fact that social media by default operate visually and on screens. It is worthwhile considering how we can leverage visual elements for (computational) social science research if we do not want to undervalue the very properties of the media we study.
We talked with Cody Buntain, Assistant Professor at the iSchool at the University of Maryland about the work with visual contents. Cody has several years of experience in studying online communication and is especially interested in online behavior during disasters and times of unrest. His work also covers political engagement and information quality. In this interview he is sharing his experience in shifting from text-based social media analysis to broader approaches that would also include image and video data collected from online platforms.
The interview was conducted by Indira Sen and Leon Fröhling on June 7, 2023, who met Cody during the International Conference on Web and Social Media (ICWSM-23) in Limassol, Cyprus. The interview transcript was edited for length and clarity.
(en)
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