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Earlier research has not supported the hypothesis of personalized voting behavior for Germany. A secular rise of the importance of candidate evaluations for vote decisions cannot be observed over the longer run. However, it is still conceivable that the popular hypothesis that candidate voting is increasing has some merit not as a secular trend, but over the course of election campaigns. Campaigns can alter the importance of criteria for vote decisions, indeed that is one of their primary missions. Voters might, e.g., attribute more weight to party candidates as the campaign progresses and ascribe less importance to issues, because news media have been focusing mainly on candidates and less on party manifestos. Such shifts in the weight of voters’ judgments are called priming effects. The aim of this paper is to examine the intra-individual processes behind such priming effects. We will therefore consider the stability of candidate evaluations as well as the development of their effects on vote decisions over the course of election campaigns. Furthermore, we will investigate some moderating variables that affect the stability and change of candidate evaluations and of their effects on voting preferences. These questions will be addressed, using data from two short-term campaign panels collected at the occasion of the 2009 and 2013 German federal elections.
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GLES-Bibliography
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?:dateCreated
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4. Fassung, Februar 2015
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?:name
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Candidate Voting on the Rise? Attitudinal Stability and Change During an Election Campaign
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inproceedings
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?:reference
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23. World Congress of Political Science of the International Political Science Association (IPSA)
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Bibsonomy
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In 23. World Congress of Political Science of the International Political Science Association (IPSA), 2014
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20.07.-24.07.2014
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?:studyGroup
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German Longitudinal Election Study (GLES)
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2014
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FDZ_Wahlen
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GLES
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GLES_input2014
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GLES_pro
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GLES_version4
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ZA5704
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checked
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inproceedings
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