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  • The personalised format of TV broadcasts and more recently the self-presentation on social media platforms are seen by some scholars as enhancing the role of political leaders on public opinion formation. The visibility of their emotional displays could further shape citizen attitudes towards political leaders. As demonstrated by some empirical studies, American presidents often succeeded in improving their approval ratings by displaying positive emotions, but lost support when sending negative emotional messages (e.g. Sullivan and Masters 1988, “‘Happy Warriors’: Leaders Facial Display, Viewers Emotions, and Political Support.” American Journal of Political Science 32 (8): 345–368). This article examines whether similar processes of emotional contagion occur in the different institutional and cultural setting of Germany. It analyses whether positive and negative emotional displays of German Chancellor Angela Merkel change the assessment of her general and specific leadership qualities among the recipients. Although the data largely support the assumption of a positive contagion, they also show that these effects are mainly limited to Merkel’s general evaluation and likeability ratings, but do not strongly pertain to the assessment of her performance, strength as a political leader and trust in her. Moreover, as demonstrated by a variation of the experimental setting, emotional contagion depends on the political context such as the co-appearing political opponents. (xsd:string)
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  • https://doi.org/10.1080/09644008.2019.1657096. (Politbarometer) (xsd:string)
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  • 2020 (xsd:gyear)
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  • 2020 (xsd:gyear)
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  • 10.1080/09644008.2019.1657096 ()
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  • How Emotional Displays of Political Leaders Shape Citizen Attitudes: The Case of German Chancellor Angela Merkel (xsd:string)
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  • In German Politics, 29(2), 158-179, 2020 (xsd:string)
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