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In June 2020, amidst nationwide protests initially triggered by the police-custody death of George Floyd, an unarmed Black man, in Minneapolis, a Facebook user posted a (subsequently deleted) account claiming that her local Walmart outlet in Grove, Oklahoma, was repeatedly playing a message over the store's loudspeaker stating that Walmart understands white privilege exists and supports Black Lives Matter and acknowledge[s] the injustices committed by law enforcement agencies: But as the Grand Lake News (and others) reported, the referenced in-store audio recording was a message from Walmart President and CEO Doug McMillon that acknowledged the intense sense of pain, fatigue and frustration being felt by our black and African American associates and communities. It made no mention of Black Lives Matter or law enforcement or white privilege, nor did it specifically endorse any particular group or movement: Other Facebook users visited the same Walmart and recorded the audio being played in-store to verify its content, and posted material that cast doubt on several other aspects of the original claim:
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