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On 23 June 2018 Facebook user Jesse Nutter published a status update about a controversy over a jacket worn by First Lady Melania Trump, claiming that the garment she wore as she stepped on a plane to meet with children in detention camps (which had I DON'T REALLY CARE DO U? emblazoned across the back) had a subtle historical message that underlay its not-at-all subtle slogan: Nutter later shared a meme published by the Facebook group The Other 98%, which appeared to have been based on his post: In the post that originally went viral in screenshot form, Nutter claimed that Melania Trump's jacket was a reference to a World War I slogan used by Italian fascists. The post suggested I really don't care translated to me ne frego, more commonly translated as I don't give a damn. He concluded that the First Lady saying the Trumps are fascists and she is tired of pretending otherwise. In a 25 March 2016 thread published to the strictly curated r/AskHistorians subreddit, a user provided historical nuance for the phrase: By contrast, President Trump offered an explanation of the message on his wife's jacket on 21 June 2018, two days prior to Nutter's post: It seems to be a stretch to suggest that the I REALLY DON'T CARE, DO U jacket was a slick reference to the Italian phrase me ne frego, or I don't give a damn. Determining intent is usually purely speculative, for starters. On top of that, the translation was not exact. Although it is remotely possible that Mrs. Trump sourced a Zara jacket that just so happened to bear a WWI fascist phrase, it was similarly possible that the phrasing was, as stated by Trump's spokesperson, meant to be taken at face value.
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