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In early October 2021, social media users shared a copy-and-pasted copypasta meme that contained a false story about the history of the soft drink brand Pepsi, claiming that the soda maker originated as a rat poison company. The intent of the meme appeared to be humor. The text of the meme read: The meme is a work of fiction. Pepsi, according to the company's own history, was founded in New Bern, North Carolina, by pharmacist Caleb Bradham. The drink was originally composed of sugar, water, caramel, lemon oil, kola nuts, nutmeg, and other ingredients, and dubbed Brad's Drink. Bradham started calling his beverage creation Pepsi-Cola in 1898, and then trademarked it in 1903. As sales took off, Bradham established an office building for the newly flourishing business in his home town of New Bern in 1908. Eventually the company grew into a mega-corporation for drinks and snack foods. But nowhere in its history did it ever sell rat poison.
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