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In mid-December 2012, a one-minute video titled ‘What has Brighton Council done to annoy the person that puts up their Christmas lights?' hit the Internet, featuring a montage of holiday light installations from locations across the Sussex seaside town which included a variety of rude images and messages, such as depictions of genitalia and spelled-out messages such as Buy more shit and I hate my job: Brighton officials quickly confirmed that the video was a clever hoax, accomplished through the use of editing and special effects: The video was reminiscent of a much-circulated photograph from two years earlier which supposedly captured a crude message spelled out in lights outside Harrods department store.
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