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On June 1, 2020, a brief video clip supposedly showing how the children's network Nickelodeon went dark for eight minutes and 46 seconds -- the length of time a Minnesota police officer named Derek Chauvin, who is white, knelt on the neck of George Floyd, killing the unarmed black man -- in support of justice and equality. The clip began to circulate on social media: This is a genuine image that was aired on Nickelodeon. The Washington Post reported that all of the networks owned by ViacomCBS (including MTV, VHI, CMT, and Nickelodeon) went dark in honor of Floyd and in support of social justice. Here's a video of what aired on ViacomCBS networks for eight minutes and 46 seconds on June 1: While MTV, VH1, and ViacomCBS' other networks geared toward adults aired the above-displayed video, Nickelodeon itself appears to have opted for a message that was more directly aimed at children. Newsweek reported that the above-displayed video also aired on Nickelodeon, but we have not been able to confirm that. Even so, Nickelodeon did display a screen explaining that it was going off the air for 8 minutes and 46 seconds in support of justice, equality, and human rights followed by a message the network deemed a Declaration of Kid's Rights that appeared on their social media pages. The social media message included the words, We are all part of the change #blacklivesmatter. Nickelodeon also shared a second message with the #blacklivesmatter hashtag: This is not the first time that Nickelodeon has gone dark in support of a social justice cause. In 2018, the network went off air for 17 minutes in honor of the 17 students who were killed during a high school shooting in Parkland, Florida.
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