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In February 2022, an online advertisement showed a picture of a man lifting a baby elephant out of a watering hole with the caption: Man Saves Her Baby Then Mama Elephant Does This. This photograph was real. However, the caption was misleading and appeared to partially refer to a different baby elephant rescue. Basically, the ad and resulting multi-page article conflated and somewhat dramatized two real stories. The picture in the ad showed an incident that happened in South Africa in 2014. It was shot by photographer Corney Coetzee. The man shown saving the baby elephant was a ranger. According to ReckonTalk.com, a baby ellie fell into the Gwarrie Pan drinking hole in Addo Elephant National Park and was unable to climb back out. Wildcard.co.za reported that the elephant herd attempted to help the baby out, but was unsuccessful. The following three photographs showed the other elephants trying to assist the baby in the dangerous situation: Park rangers quickly brought in large equipment to lift the baby out, but that only agitated the herd. Coetzee, the photographer, described what happened next: The ordeal lasted for around three hours. Nowhere in any versions of the story was it mentioned that the mama elephant thanked the rangers for their kindness, as claimed by the ad. Meanwhile, any readers who clicked the ad were led to a somewhat dramatized story about a completely different baby elephant rescue that occurred in India. On Nov. 23, 2017, a baby elephant fell into a well in Thattekad, which is located in the Indian state of Kerala. As UPI reported, rescuers were recorded on video the next day during the effort to save the baby: The video was made available by Nat Geo WILD on YouTube: https://www.youtube.com/watch?v=CWhyGI7q8Xk The YouTube video's description read: In sum, man saves her baby was true in both cases of the elephant rescues. However, it was misleading for the two stories to be conflated into one tale.
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