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  • 2020-12-14 (xsd:date)
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  • Is the Island from the Allstate TV Ad Real? (en)
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  • On Oct. 11, 2020, Allstate insurance company released a new television advertisement that showed a man going about his day on what turned out to be a tiny island. The aim of the commercial appeared to highlight a new payment option that allowed drivers to only pay for miles driven. This meant smaller bills for drivers who don't drive a lot. The ad featured Babe Rainbow's Morning Song. In the final shot, it was revealed that the man lived on a very small island. We found no shortage of tweets that asked if the island was real: The island in the Allstate video is indeed real. It is Ona, located in Norway. RepublicWorld.com reported the news in October. According to Fjords.com: Ona is the name of the island community which consists of the two islands Ona and Husøya. The two islands are connected with a small bridge. VisitNorway.com published a page with information for what tourists could expect when visiting the island: While Ona is a real island, it appeared that the final shot of the Allstate advertisement might have been altered in editing to give the island a bit of a cleaner look. For instance, here is the view of the island from the end opposite the one shown in the Allstate advertisement: A number of YouTube videos also showed that small patches of rock surround Ona, which did not appear in the Allstate video. For example, small patches of rock appeared here at 0:23, but not in the advertisement: https://www.youtube.com/watch?v=UP5X-OxbUFI?t=23 Digitally altered or not, Ona appeared to be a quiet, lovely vacation destination for anyone visiting Norway in the future. Speaking of islands, we previously reported about a photograph of a purported Violin Island in Costa Rica. That picture first arrived in our inboxes in 2017. (en)
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