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On 2 June 2015, New York firefighter Michael O'Connell took to Facebook to ask social media users for help in locating a helmet that had been stolen from his house a few years prior. O'Connell posted a photograph of his son with the helmet and explained that he had worn it throughout his FDNY career, including during 9/11 and its aftermath: The NYC Wire Fire Facebook page helped spread O'Connell's message by resharing his post with the caption, In case anyone comes across this ... maybe the thief is stupid enough to try to sell on eBay. Within a week, the message reportedly reached more than 8 million people and had been reshared hundreds of thousands of times. Unfortunately, despite the wide dissemination of this Facebook post, it did not result in the return of O'Connell's FDNY helmet. AM New York reported on 24 June 2015, a few weeks after the Facebook post went viral, that while O'Connell had not been reunited with his helmet, he did receive an outpouring of support from the community and two replica helmets from good Samaritans hoping to sooth the sting of his loss: Although this FDNY firefighter's message was originally posted in June 2015, social media users have continued to share his plea on Facebook over the ensuing years. In April 2019, for example, a screenshot of O'Connell's message that was posted by the Ramsey, New Jersey Volunteer Fire Department racked up more than 600,000 shares. When viewers learned that this message was nearly four years old by the time they encountered it in April 2019, they were left wondering if O'Connell had ever been reunited with his firefighter helmet. Unfortunately, that's not the case. O'Connell told us in April 2019: I appreciate everyone’s support in this matter. Unfortunately, my helmet was never returned! Hoping that it will make its way back home one day as I am a retired FF who has fallen sick to my work on September 11th and this was the helmet that I wore that day and throughout my career!
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