Preferred term
- Broader matching concepts
- https://data.gesis.org/thesoz_cl/cl_4.6.06
Mediaplanung
Broader concept
Entry terms
- Intermediavergleich
- Broader matching concepts
- https://data.gesis.org/thesoz_cl/cl_4.6.06
- Media-Mix
- Broader matching concepts
- https://data.gesis.org/thesoz_cl/cl_4.6.06
History note
- validSince: 1996
In other languages
English
-
media planning
- Broader matching concepts
- https://data.gesis.org/thesoz_cl/cl_4.6.06
-
intermedia comparison
- Broader matching concepts
- https://data.gesis.org/thesoz_cl/cl_4.6.06
-
media-mix
- Broader matching concepts
- https://data.gesis.org/thesoz_cl/cl_4.6.06
French
-
planification des médias
- Broader matching concepts
- https://data.gesis.org/thesoz_cl/cl_4.6.06
-
comparaison inter-médias
- Broader matching concepts
- https://data.gesis.org/thesoz_cl/cl_4.6.06
-
média-mix
- Broader matching concepts
- https://data.gesis.org/thesoz_cl/cl_4.6.06
URI
https://data.gesis.org/thesoz/concept_10051658